Increase your hotel online direct bookings | myhotelshop
Your website is decisive for the success of your direct sales business. So the quality of your website is crucial. A whole range of factors play a role here. At the top of the list is SEO (search engine optimization), which helps your site rank better with search engines and therefore drives traffic…
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The stunning Swiss natural scenery in which the four Tschuggen Hotel Group properties are located has certainly contributed to the management and staff sharing the conviction that climate change and environmental protection are the most important challenges of our time. In close cooperation with the myclimate foundation, the hotel group already succeeded in making its…
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The key here is SEO, or search engine optimization. SEO is a range of things you can do to position your website in the best light possible in the organic results of search engines. SEO includes: Creating your own and appropriate keywords (also called search terms) Optimizing the speed of your website Including relevant meta…
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Running a successful marketing campaign as a hotel includes different strategies, platforms, models and points of view. The CPA or Cost Per Acquisition model is one of them and is also available for myhotelshop customers. We talked with two experts at myhotelshop to show you the benefits and advantages of this model: Nicole Pierro is…
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The campaign managers at myhotelshop take care of your online campaigns and increase your direct bookings via your own hotel website. With their many years of experience with metasearches like Google Hotel Ads, Trivago and Tripadvisor as well as ad placement via Google Ads, they can establish your website as a successful sales channel. But…
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Markus Schlosser–Managing Director “For us the Full Management Service stands out due to its reliability, high expertise, as well as flexibility and creativity.We were able to observe a significant increase of bookings via our own website due to a combination of optimization recommendations for a conversion increase and marketing activities.”
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Andreas Perger–Executive Director “Mr. Kastner and his team have successfully accompanied us on our way to a better direct marketing and realized professional actions in the process. We are convinced that we will continue to have positive numbers, meaning added value, in the future with myhotelshop.”
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Frank Lohmann–Executive Director “We have been managed and consulted by Mr. Kastner and his team within the Full Management since 2017 and are most satisfied with the results. Within two years we were able to triple our direct sales via our own website and stabilize our total costs under 10%. Now, the website is our…
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Stefan Frankfurth–Owner “The cooperation is very professional and reliable. Especially the consideration of individual topics and contents is very good. The excellent reporting always ensures a very good overview of the current measures and actions. The improvement in Internet marketing performance is impressive: a 30% drop in the number of visitors to the site, a…
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“myhotelshop supports us in the digital world. The talks are always constructive and goal-oriented. Our online sales have increased. We see an increase in online bookings and we are making sure that this can be optimized even further.”
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